About Myself

In terms of education, I'm a Graduate of City Varsity School of Media and Creative Arts and current part-time Philosophy, Politics and Economics student at Unisa. I'm a Cape Town-based, internationally raised, opinionated writer who is passionate about politics, social-justice and a firm believer in the link between "Amandla" and "Awethu".

With a background in Journalism, Travel and Ghost Writing - as well as a burgeoning interest in all things SEO - I'm a quick learner and perpetual knowledge seeker who's open to any and all challenges.

I'm constantly learning and upskilling myself. I strongly believe that the learning process should never end in order to grow professionally and individually. I take pride in my ability to motivate, educate and inform myself.

A versatile and creative writer, I'm learning to combine that with my more analytical skills as my abilities and knowledge in SEO grows.

Freelance Work

An ongoing catalog of writing that I've completed as a freelance content writer

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ScribeHow.com • 6th December 2022

7 Useful Automation Tools to Maximize Your Sales Results - Sales | Scribe

As a concept, automation is one of the most important ideas out there. This goes doubly, if not more when it comes to your business and its sales. Today's sales automation tools have the same impact on a business's sales as manufacturing automation and the invention of the assembly line. It’s no exaggeration to say that without the use of sales automation tools, your business may be losing out on far more than you might imagine.

Business Money • 22nd November 2022

7 best ways to cut unnecessary expenses in your business

Knowing how to cut unnecessary expenses can prove to be a saving grace when it comes to creating a business that thrives in such an unstable environment. If you run a business, expenses are inevitable. You can’t run a business without more than a few operating costs. While you can’t run a cost-free company, you can lower those costs and by doing so, maximize your profit.

SCMDOJO • 6th November 2022

Prepare your Business Against Synthetic Identity Theft

Synthetic identity theft is one of the fastest-growing types of identity fraud. Thanks to its complex, hybrid nature, it has resulted in significant losses for businesses and their brands. A report from the US Federal Reserve estimated the cost of synthetic identity fraud to have been over $6 billion. The same research found synthetic identity fraud to account for 20% of all credit card losses. Part of why it’s such a growing “trend” is because of how difficult it can be to detect.

Eduonix Blog • 27th October 2022

How To Land Your First UX Designer Job And Where To Begin

UX is becoming a major focus for online companies these days. Technology is becoming more and more integrated with every aspect of human life. Making that technology user-friendly with user experience design is a major industry. Companies from Uber to Amazon are investing vast amounts in UX every year. That should come as no surprise given that, on average, every $1 invested in UX results in $100 in return. That’s an ROI of 9,900%.

6th October 2022

6 Design Principles for increasing conversions and improving the user experience on your website

If you’re a “click and mortar” business, you’ll know how important your website is for generating revenue. Without it, your customers wouldn't be able to do much clicking. Just as importantly, without embracing design principles that enhance your user's experience on your website, they won’t want to click anywhere. Much less the Call-to-Action buttons for your exciting products or services.

The Business Woman Media • 29th September 2022

Marketing team structure: what roles do you need to hire for?

This guide outlines the roles you should consider hiring to create a strong marketing team structure that will amplify your brand. An effective marketing team is one of the most important assets a company can have. In fact, a market team is vital for a company’s growth and ability to create revenue. Their efforts determine whether or not customers can discover your brand and its products.

Poptin • 4th September 2022

Holiday Sales: 8 Productive Tips To Make It Profitable

The holiday season is one of the best times for people of every color, race, and creed worldwide. It’s an even better time for enterprising businesses. The holidays aren’t just the perfect time of year to show your loved ones how much they mean to you, they’re a great time to capitalize on how people do this. Statista says shoppers in 2020 spent as much as $750 billion. That’s an amount that grows more and more every year.

Skill Success Blog • 31st August 2022

Top 5 Reasons Your E-Commerce Website May Attract Fraudsters

When you start your business. Odds are preventing fraud and data encryption wasn’t exactly at the top of your to-do list. With that said, if you’re operating in an eCommerce space or platform, it’s something that’s increasingly crucial if you want to grow and thrive as a brand. Fraudsters, cyber attacks, and hackers are becoming an increasingly common threat that businesses have to deal with.

Global Gurus • 31st August 2022

8 Steps to Starting a Successful Transportation Business

The transportation industry is one of the most diverse, growing, and resilient industries out there. It’s a major economic contributor and a gigantic source of employment in the US. In the US, the trucking industry is responsible for transporting almost 70% of all goods. The sheer revenue the industry is capable of ($792 billion as of 2019) is more than enough reason to want a piece of the pie. Competing in, never mind thriving in this industry, takes more than a bit of skill.

Slidebean • 18th August 2022

The 5 Most Important Factors to a Successful Product

Successful products are the beating heart of every successful business or brand (along with resourceful and talented employees of course). It’s hard to argue that without great products that excite customers by solving problems or adding value to their lives, it’d be pretty hard for any business to stay afloat. That’s why it’s so important to make sure your products perform as well as possible.

110 Designs • 16th August 2022

10 Tips & Ideas on How to Make a Flyer that Stands out

Even in today’s high-tech, digital world, flyers are still a great, incredibly effective way to market your business. Cheap, fast to produce, eye-catching, and informative, it’s well worth including flyers in your marketing arsenal. A great flyer attracts and holds the viewer’s attention long enough for them to act on the information you’re trying to convey. There’s still a lot to be gained from using flyers in terms of bolstering sales and creating brand recognition.

Codedesign • 16th August 2022

5 Reasons Why Having a Transcription Software Can Improve Your SEO Rankings

Search Engine Optimization (SEO for short) is all about making sure your brand or content gets as much exposure as possible. That means doing everything you can to ensure that when someone searches keywords relating to your content, your content is what shows up, as close to the top of the Search Engine Results Page as possible. Think about it. When you google something or look up a video on YouTube, how often do you go beyond the first 10 or maybe 20 results?

Financial IT • 16th August 2022

Are the Consequences of Data Breaches Serious?

Are the Consequences of Data Breaches Serious? Data breaches are one of the most serious dangers a business faces in today's world. They’re highly developed, cyber-attacks that focus on obtaining sensitive data and exploiting the businesses and customers to whom it belongs. It’s one of the scariest threats to businesses out there. Whether you’re a big corporation or a small business, data breaches are definitely something you should be concerned about. According to the 2021 CyberSecurity Ven

Code Inspiration Blog • 16th August 2022

7 Reasons to Install a POS System and Merge Technology with Retail

Reasons to Install a POS System and Merge Technology with Retail A point-of-sale system is to businesses today what a cash register, floor manager, stock manager and accountant was to businesses back in the day. They’re an all-in-one, tech-forward approach to business. If you’re thinking of making that switch and are a little intimidated at the idea of going all-in when it comes to replacing tried and tested manual methods, rest assured, you’re not the first.

Coda.io • 11th August 2022

6 UX Top Practices for Launching Your Product in 2022

First impressions are vital. You rarely get a chance to change someone’s mind about a product. That’s what makes getting your UX right during your product launch so important. These 6 UX top practices for launching your product in 2022 will make sure you only ever need that first impression.

Agilityportal.io • 10th August 2022

9 Design Tips To Improve Ecommerce Customer Experience

Customer experience is one of the most important things for any eCommerce business to consider. You may have the best products in the world, but if you haven't made the customer's journey from interest to engagement as enjoyable and easy as possible, it's unlikely you'll be able to get your customers to the checkout point.

The Human Capital Hub • 4th August 2022

How to Create Personal Branding for Your Company and Attract Top Talent

Employer branding is all about knowing how best to relay your company’s values and culture. Specifically knowing how to do so to attract top talent in today's, especially competitive employee market. Attracting quality employees is no longer as simple as headhunting the latest prospects or putting out an advert and hoping for the best. That's why you need to up your personal branding game

Finance Digest • 28th July 2022

Getting Started With User Onboarding Tools In 2022

If you want to turn users from explorers to loyal customers, you’re going to need some great User Onboarding. Especially in today’s fast-paced and competitive digital world. User onboarding is all about familiarizing users with the incredible product, service, or app that you’ve built. First impressions are incredibly important and when it comes down to it, that’s what user onboarding is all about. As great as your product is, if your users are lost, disengaged, or confused when they look at

Galaxy Marketing • 28th July 2022

7 Steps for Creating an Innovative Social Media Advertising Strategy

Social media has become an incredibly competitive battleground for brands looking to broaden their reach and grow their brand. With over 4.5 billion people accessing various platforms every day, it’s not hard to see why. Social media can be an incredibly powerful tool for your brand when executed properly. That’s why it’s essential to have an innovative social media marketing strategy

The Startup Pill • 26th July 2022

Understanding the Importance of Inventory Management

Inventory management is an essential component of any well-run business. To get the most out of the products you sell, it’s vital that you do everything you can to be as efficient as possible. If you’re going to succeed as a business, becoming as organized and effective as possible, inventory management is as good a place to start as any.

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Journalism

My more in depth, researched news articles

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The South African • 6th June 2020

Restaurants rely on Ubuntu as South Africa moves into level three

As Lockdown begins to take it's toll on SA's Hospitality industry, Restaurants are making use of Ubuntu to keep afloat

The South African • 29th May 2020

Italian football gets rolling: Serie A set to kick start in June

The race to resume kickoff accelerates with Serie A resuming in June

VarsityDaze Magazine • 25th October 2017

The rise of the Afrillennial

Born Frees. Millennials. Afrillennials. Whatever you want to call them, they are on the move. And yet, the pervading idea online and in various media portrays millennials as “lazy”- something millennials worldwide are proving is just more #fakenews.

Travel

Travel based writing that took place during my internship

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Skyland Tourism • 5th August 2019

10 Things to do in the Maldives in 5 days

Located just off the coasts of Sri Lanka and India, the Maldives is becoming the place to be for anyone looking to get away and recharge their batteries. Between shimmering turquoise blue waters and an almost always tropical climate, it’s not difficult to see why.